Key Qualities to Look When Hiring a Pay Per Click Manager

It is very easy to hire a Pay Per Click Manager but it is difficult to hire a great PPC Manager. Paid advertising is that kind of technique which is very easy to deliver fake results. So hiring the Manager is not an easy task. You need to look certain qualities and factors when hiring the manager to really get the results or conversions for the money invested in PPC advertising. Check out the key qualities to look when hiring a Pay Per Click Manager.

Knowledge

He should have complete knowledge of PPC, able to keep up with the latest news and changing trends. Expert in keyword research can make a great ad copy that can deliver conversions by high click through rates. PPC experts know the importance of making a good landing page that delivers conversions. They test landing pages through A/B testing and compare them to increase the conversions. Tracking the conversions like lead, phone call or sale is an important and manager should have a good command to properly place the conversion tracking codes. He should also share his knowledge with you and make you understand at least basic PPC terminologies.

Transparency

Another key factor in selecting a Pay per click  manager is his willingness to share the account information. You should have access to know exactly what they are doing in your account and how often they're working on your account. A lack of transparency is a sign that they might not manage the campaigns properly. You should know exactly where your money is utilized in the paid advertising. You will also be aware of the campaign settings whether it is properly set for your desirable geographic location and right bid adjustments.

Experience With Your Competitor

It’s possible that Pay per click manager has worked with other clients in the same industry and have the competitive knowledge to apply on your account. This will save you a lot of money. it’s beneficial in paid advertising to hire a person that has already worked with one or more of your competitors. His prior experience will give a lot of advantage to run the ads for your campaign as he already aware of the PPC strategies that are working or not working.

Fraud Monitoring

If you are a beginner in PPC, then you probably need to monitor for click fraud. Click fraud normally happens in pay per click advertising. There can be some auto-generated clicks to your ads that are not related to click fraud but may be due to a bot trying to crawl your site for some reason. You should regularly check your account for suspicious activity. Also, when you feel that a click fraud is going on, you can tell it to your manager. So that he can report to the search engine and request a refund for invalid clicks. Although refund is given for invalid clicks but an expert knows how to deal with such activities.

These key qualities will definitely help you to hire a great Manager for your pay per click campaigns.

Why the Best SEO Firms Don't Offer Guaranteed Results

Before digging deep into SEO reseller services we should know who SEO reseller is? Basically, SEO reseller is an individual or a company who provides all SEO services within flexible and affordable packages. One question rises here, and that is what should be the parameters to judge whether you should take that service or not.

Whenever you want to hire SEO reseller, look for the following factors:

Someone who is trustworthy:-

You should look for the person who is doing this for so long and has bundle experience in online reviews. He/she will be communicating with your clients so if anything goes wrong, you will lose your clients as well. Therefore choose one who knows how to handle mistakes properly.

Someone who delivers on time:-

This is the must have a thing for that person if he/she can’t guarantee you a timeline don’t waste your time and money on that guy. Deadlines are key in a business so if you will meet them you will see your business flourish.

Someone who is result-oriented:-

Obviously, you need results; if your online business is not getting results you should take a look at your SEO service provider.

The role of SEO resellers does not end after they sell their SEO services. Everyone should be satisfied with the services they are providing. A good SEO reseller should ensure that the business is flourishing with more clients.

Following are some best SEO Reseller Programs which you should definitely look at.

1     1)      Marketer’s Center

One of the best SEO Reseller program available on the web. You can check the feedbacks of their clients on the website. Marketer’s Center has lots of satisfied clients which shows the credibility of the company. Main reasons why this is one of best in this category are:

·         Affordable pricing

·         Transparent reporting

·         Trustworthy

·         Quality services

2    2)      Hubshout

If you are looking for most affordable SEO reseller, Hubshout should be your first priority. You can see the demo of their software in the official site of Hubshout. The company provides services like PPC, Social Media Marketing, Local SEO and E-mail marketing.

3    3)      SEOreseller

SEOreseller has most of the clients from the USA and is one of the rising SEO reseller company. Services provided by this company includes SMM, Link building, Agency Migration and more. You can explore more about the company by visiting their site.

4    4)      Textlinkbrokers

A bit expensive but one of the best company when it comes to link building. The company was founded in 2003 and from that it has helped lots of SEO companies with the services. They are not confined to link building; the company also provides services like guest posting services and social media management.

Conclusion:-

That’s it, you have just read out the basic things about SEO Reseller Services. Never compromise over these services and you see your business flourishing. Keep in mind above mentioned factors when hiring SEO Reseller and you will be all good. Also give above mentioned companies a look and choose the one which suits your marketing strategy.